In honor of Apple's 50th anniversary, a personal memory

Earlier this year, Christophe Laporte of the French-language publication MacGeneration asked if I might share a personal memory about Apple for a project they were working on for Apple’s 50th anniversary.

In honor of that anniversary today, I thought I’d share that memory here as well!


Every time I see the original bright six-color Apple logo, I’m reminded of the Apple ][ donated to our small school just before the end of the school year. I asked the librarian if I could borrow its stack of spiral-bound manuals over the summer. I pored through that stack of manuals as my family road-tripped from Seattle to South Dakota—my mind fully occupied by the information contained within, as my senses took in the feel of the paper and the smell of the books.

Even without the computer, I thought about what I could make that computer do when I got back, scribbling out BASIC programs in the back seat with pencil on paper.

I was entranced by the empowering possibilities of that early “bicycle for the mind”—a feeling that has never left me. When Macintosh was introduced as “the computer for the rest of us”—sporting its bright six-color Apple logo—what really caught my attention was the huge stack of Xeroxed “Inside Macintosh” developer manuals: kept in a three-ringed binder at the University’s computer center, filled with loads of Pascal APIs. And when Steve introduced the NeXT cube with its stack of API manuals, I was entranced. My life has revolved around the platform ever since.

The feeling and smell of HTML doesn’t quite compare to the feel and smell of those physical books. But I still think of those manuals whenever I see that bright six-color Apple logo.

4 Likes

While I did not start with Apple machines before the Lisa, I appreciate what you are saying about the manuals. In the 1980s I had the original set of Inside Macintosh, a delight to pore through, to learn from the clear presentation on interface design and the toolbox. Around 1990 my work shifted so those manuals sat on my shelf for a further 25 years before I sold them to an afficianado/collector of the original Macs, someone who could still use and preserve them.

1 Like